If you missed our Content That Converts session focusing on Sales & Marketing Integration for Small Businesses, you can read the highlights or access the recording here. If you’ve joined us in the past, you know that we talk about common challenges and trending topics relating to growing your business. We tackled the common challenges…
Read MoreIf you missed our podcast in the Content That Converts Series: Publication Publishing or Book Publishing – Which is Right for you? this blog recaps the conversation, and you can access the recording by filling out the form below. Introductions: Host Lisa Lickert is the owner of EMI Network a 39-year-old content marketing firm. EMI’s…
Read MoreInterviewed by BusinessWise, Lisa Lickert shares tips on navigating the publishing world. Listen to learn how to grow through publishing. For more information and ways you can use publishing to market your business and build trust with your target client, let’s talk.
Read MoreIf you missed our webinar in the Content That Converts Series – The Power of Video, we’ve outlined some of the important tips and FAQs below and you can access the recording at The Power Of Video. Frequently Asked Questions on Video What equipment do I need to buy to get started? Do It Yourself…
Read MoreThe power of video is undeniable. Video content has been shown to have a whopping 2x higher engagement rate than other social media posts because people love videos so much! Did you know…the human brain processes visual information 60,000 times faster than text? Imagine how important video is in a world where we have 8…
Read MoreWhich is best for B2B? Publication or book publishing? The answer is, it depends. To get the best ROI from your publishing investment, you need to determine how you will leverage the publishing experience to engage your target audience, build credibility and attract new business. Each have their benefits. Each have a different audience experience.…
Read MoreEveryone is flooded with information these days. It’s difficult to cut through the clutter and stand out to your target audience. In this video we share a few practical steps to take to help you differentiate your firm and catch the attention of your ideal client. Let’s discuss how we can help you stand…
Read MoreIn this short video, learn why it’s important to define your client profile and what it can do for your business if you’re targeted. Curious and want to learn more about defining your client profile and the benefits to your business? Check out our related blogs Must Haves: Customer Profile & Buyer Persona and Does…
Read MorePublishing offers many benefits, like establishing credibility, building trust, as well as public relations and marketing. If you’re like me, you receive solicitations frequently to write a book. But is that the best route for your firm in the B2B space? We’ve often explored this question, since EMI’s roots are content marketing and we have…
Read MoreDid you know that according to the Visual Teaching Alliance the brain process visuals 60,000 x faster than any text? Or how about that 90% of information transmitted to the brain is visual. Visuals are processed better and produce faster and stronger reactions than any other type of content. Visual stimuli and emotional response are…
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